Traffic Power was a Las Vegas, Nevada search engine optimization company that engaged in black hat techniques. These were spamdexing practices that violated Google's webmaster guidelines. As a result, some Traffic Power clients have been banned from Google's organic search results.[1]

According to a Wall Street Journal profile of the company, Traffic Power used high-risk techniques and failed to disclose those risks to its clients.[2] Wired reported that Traffic Power sued blogger Aaron Wall and the website Traffic Power Sucks for stating that they were banned.[3] Google software engineer Matt Cutts later confirmed that Google did in fact ban Traffic Power and some of its clients.[4][5]

In January 2009 Traffic Power CEO Matt Marlon was jailed on accusations of fraud related to a foreclosure scam.[6]

References

  1. ↑ "6 Tips to Check and Boost Website Visitors". 2023-09-20. Retrieved 2023-10-30.
  2. ↑ Kesmodel, David (September 9, 2005). "'Optimize' Rankings At Your Own Risk". Startup Journal (Wall Street Journal). Archived from the original on 2005-10-03.
  3. ↑ Wired Magazine, Legal Showdown in Search Fracas, Sep, 08, 2005, written by Adam L. Penenberg
  4. ↑ Cutts, Matt, Confirming a penalty, published on 2006-02-02 at Matt Cutts Blog
  5. ↑ "Google SEO Agentur" (in German).
  6. ↑ "Accused foreclosure scam artist behind bars". kvbc.com. Archived from the original on October 14, 2008. Retrieved 2009-01-20.
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