Spin The Bottle
IndustryMass media
Entertainment
FoundedNovember 21, 1995 (1995-11-21) in New York City
FoundersTad Low and Woody Thompson
Headquarters,
Key people
Tad Low, CEO
Websitespinthebottle.com

Spin The Bottle is a Manhattan-based media company that creates original programming and content across multiple platforms, including TV, VOD, mobile and broadband sites. The company was founded in 1995 by Emmy winner[1] Tad Low and Woody Thompson. Four of the company's titles have reached #1 in the prime-time slot for their respective networks, including:

  • Pop-Up Video, the cultural phenomenon that debuted in 1996 on the then-flagging VH1,[2] later earning 13 Emmy nominations.[3] The series continues to air in prime-time on VH1 Classic.
  • Video IQ, the first triple-platform interactive game show in the U.S. (credited with tripling the Fuse network’s time slot ratings).
  • Subway Q&A, which earned ten local Emmys for Cablevision’s Metro Channel.
  • Pants-Off Dance-Off, which made both Blender and GQ magazines’ “Best of 2006” lists and became the most watched series in Fuse’s history. The series also premiered on Viacom’s VIVA in the UK in 2009 as part of its inaugural launch programming and premiered on Canada’s MuchMusic in 2010.

Spin The Bottle's more recent television series include Pet-O-Rama, Best Places Ever I’ve Ever Been, TXT MSG and Photo ID, which premiered in 2010 on Animal Planet,[4] The Travel Channel,[5] MSG Network[6] and FiOS, respectively.

Spin The Bottle also maintains the entertainment website spinthebottle.com. Original programs include The Truth About (a "Pop-Up Video"-style treatment of breaking news items), First Impressions (an interactive man-on-the-street game), The Baby Taddie Show (a travel series hosted by an opinionated puppet baby) and Spin The Bottle Live (a webcast house party / live music program).

The inventive and playfully subversive spirit of these programs has garnered considerable recognition for Low and his network. Legendary NBC programming chief Brandon Tartikoff told New York magazine that Tad was “one of the great original minds I have seen in my 20 years of television.”[7] The New York Times has called him “an MTV-style Studs Terkel”[8] while Entertainment Weekly crowned him one of “The 100 Most Creative People In Entertainment.”[9]

Low is a former news correspondent and producer for MTV News, FOX, Good Morning America and CBS News. He graduated from Yale University, where he was a member of The Society of Orpheus & Bacchus.[10] Low continues to lecture frequently on media literacy.[11]

Productions

Television series

Title Year(s) Network
Best Places I've Ever Been 2010 Travel Channel
Pants-Off Dance-Off 2006-2007, 2009, 2010 Fuse, Viva, MuchMusic
Pet-O-Rama 2010 Animal Planet
Phly 1998 WAMI
Phly 2000 Nickelodeon
Photo ID 2009-2012 FiOS1
Pop-Up Video 1996-2001 VH1
Pop-Up Quiz 1999 VH1
Pop-Up Video UK 1999-2001 Channel 4
TXT MSG 2010 MSG Network
UPN Alt Games 1998 UPN
Video IQ 2004-2005 Fuse

Television specials

Title Year(s) Network
NewsRadio: Our 50th Episode 1998 NBC
The Oprah Winfrey Show: Pop-Up Episodes 1998 Syndicated
Tad's Pad 1998 USA Network
Pop-Up Brady 2001 Nick At Night
Who Wants To Be A Millionaire: VH1's Pop-Up Celebrity Edition 2000 ABC

Digital series

Title Year(s) Website
Momtuition 2012 NickMom
Sesame Street Rewind 2019 Sesame Street
The Truth About 2011, 2014-2015 AOL, Playboy
The Truth About: Dailymotion Videostars 2008 Dailymotion
The Truth About: Uncharted 2014 Weather.com
This Month In Playboy History 2014 -2015 Playboy
TV Junkies 2006-2007 TiVo, Dailymotion, Joost, TV Without Pity
View With A Room 2013 Scripps Networks Interactive

Motion picture and Television DVD Trivia Tracks

Title Year(s) Studio
SpongeBob SquarePants Season 3 2005 Viacom
The Truth About Showgirls 2005 MGM

References

  1. IMDb
  2. VH1 on Wikipedia
  3. IMDb
  4. Animal Planet
  5. TV Guide
  6. "Starr Report", New York Post, May 24, 2010
  7. "Young, Gifted and a Jerk", New York Magazine, January 16, 1995
  8. Dewan, Shaila (8 September 2000). "TV's Bad Boy, Underground and Underfoot". The New York Times.
  9. "The It List: The 100 Most Creative People In Entertainment". Entertainment Weekly. No. #385/386. Time Inc. June 27, 1997.
  10. The Society of Orpheus & Bacchus
  11. "Tad Low '88 entertains at Master's Tea", Yale Daily News, October 1, 2002
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