Joey Reiman
Born
Joseph Alden Reiman

31 March 1953 (1953-03-31) (age 70)
New York City, US
EducationBrandeis University
Occupation(s)Businessman, author
SpouseCynthia Good
Children2 sons
Websitewww.joeyreiman.com

Joseph Alden Reiman (born March 31, 1953) is an American advertising businessman and author.[1]

Early life

Joseph Alden Reiman was born to a Jewish family[2] in New York City on March 31, 1953, to businessman Henri Reiman and astrologer Phyllis Joy.[3] He is a graduate of Brandeis University with a bachelor's degree in American Studies.[4] After graduation, Reiman interned under director Federico Fellini in Rome, Italy. While in Italy, Reiman was a passenger in a car accident where he was partially paralyzed, losing the use of his right arm.[5] Six months after his accident Reiman entered the world of advertising.

Career

Reiman served as chairman of the advertising agency Babbitt & Reiman until its acquisition by the London-based GGT in the early 1990s.[6] He went on to become the founder and CEO of the Joey Reiman Agency, where he remained until 1995.[7] BrightHouse has worked on campaigns for clients such as The Coca-Cola Company, Procter & Gamble, McDonald’s, Pepperidge Farm and Newell Brands. [8][9][10][11]

Bibliography

  • The Best Year of Your Life: Make It Happen Now (1996, ISBN 978-1563523496)[12]
  • Thinking for a Living: Creating Ideas that Revitalize Your Business, Career, and Life (2001, ISBN 978-1-56352-469-1)
  • Success: The Original Handbook (2002, ISBN 9781563520440)[13]
  • Business at the Speed of Molasses How Patience Produces Profits (2007, ISBN 9781400051489)
  • The Story of Purpose: The Path to Creating a Brighter Brand, a Great Company, and a Lasting Legacy (2013, ISBN 978-1-118-44369-9)[14][15]

Personal life

Reiman is married to Cynthia Good, founder and owner of Little Pink Book.[16] Together the couple has two sons, Alden and Julien. Reiman is an adjunct marketing professor at the Goizueta Business School of Emory University.[17] He leads workshops for fortune 500 companies.[18] Joey is also a frequent marketing and branding guest expert on CNN.[19]

References

  1. "Joey Reiman: Part 1 of an interview by Bob Morris". Bob Morris. Retrieved December 3, 2014.
  2. "CNN transcripts: Northeast Gets Big Snow Again; Winter Storm Delays FedEx Shipments; Colorado School Shooter Heavily Armed". CNN. December 15, 2013. REIMAN: Well for one, I'm Jewish and I'm following him on Twitter.
  3. "Palm Beach - Reiman, Phyllis Joy". Chicago Tribune. Retrieved November 14, 2014.
  4. "Marketing guru tells grocers it's all right to kid around". Canada.com. Retrieved December 1, 2014.
  5. "Marketing Leader Inspires Buckhead Business Group". Neighbor Newspapers. Retrieved December 3, 2014.
  6. "Joel Babbit Forbes profile". Forbes. Archived from the original on November 29, 2012. Retrieved December 3, 2014.
  7. Elliott, Stuart (12 July 1993). "The Media Business Advertising; Joey Reiman Wins Bahamas Account". New York Times. Retrieved December 2, 2014.
  8. "Archive for 'Speaker' Joey Reiman". Kotler Impact. Retrieved December 3, 2014.
  9. Elliott, Stuart (24 November 2004). "A New Account for Goldfish". New York Times. Retrieved December 1, 2014.
  10. "Joey Reiman - Bio" (PDF). Collaboration Summit. Retrieved December 2, 2014.
  11. "P&G & Creativity Cannes Presentation" (PDF). Brand-News.it. Retrieved December 3, 2014.
  12. Reiman, Joey (1996). "Amazon - The Best Year of Your Life". ISBN 1563523493.
  13. Reiman, Joey (1992). "Amazon: Success: The Original Handbook". ISBN 1563520443.
  14. "Amazon – Joey Reiman". Amazon. Retrieved December 3, 2014.
  15. "Leaders for Business". Leadership for Business. Retrieved December 3, 2014.
  16. "She's a Darn Good Thing". Strategy Magazine. Retrieved December 1, 2014.
  17. "Purpose and b-school". Emory Business. Retrieved December 3, 2014.
  18. "Sell Your Marketing Idea for $1 Million". Adage. Retrieved December 2, 2014.
  19. "Joey Reiman -Bio" (PDF). Collaboration Summit. Retrieved December 1, 2014.
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