Institute of Human Anatomy (IOHA) is an American privately owned human cadaver lab. The institution is located in Salt Lake City, UT, and has both a physical classroom and an education production studio.[1][2] It was founded by Jeremy Jones and Jonathan Bennion.[3][2]

Online presence

The Institute gained a substantial online following starting in November 2019, when they uploaded their first video to TikTok.[2] A 2019 video, with 1.6 million likes, clarified the location of the human stomach, while a 2021 video illustrating the bodily changes caused by pregnancy accumulated over 8 million views.[3] By November 2020, the account had 6 million followers.[4]

The founder, Jeremy Jones, has stressed the importance of respectful content presentation due to the wide viewership and use of real human cadavers.[3][4][5]

IOHA has 20 million subscribers and garnered over 900 million content views across various social media platforms.[6][7][8]

References

  1. ↑ "TikTok's must-follow science account is full of dead people and has 4 million fans". Inverse (website). 17 March 2020.
  2. 1 2 3 Mumford, Jacqueline (2023-04-11). "This cadaver lab is educating the masses on their own bodies". Utah Business. Retrieved 2024-01-02.
  3. 1 2 3 Browne, Ed (5 October 2021). "Cadaver Video Showing How Organs Move During Pregnancy Viewed 8m Times". Newsweek.
  4. 1 2 "This educational TikTok account stars dead bodies, and has 6 million followers". SoyaCincau.
  5. ↑ "An Anatomy Lab Named the Most Painful Thing a Human Can Experience". Men's Health. 29 August 2021.
  6. ↑ "US cadaver lab shares creepy & fascinating TikTok videos on the human body using corpses". Mothership (website). 2020-11-19.
  7. ↑ "The Science Behind Losing Body Fat The Best Way". IFLScience. 6 January 2023. Retrieved 2024-01-02.
  8. ↑ Ellis, Philip (9 April 2022). "This Viral Video Explains in Graphic Detail Why Humans Have Such Big Butts". Men's Health.
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