Freundin
CategoriesWomen's magazine
FrequencyFortnightly
PublisherBurda Style Group
Founded1948 (1948)
CompanyHubert Burda Media
CountryGermany
Based inMunich
LanguageGerman
WebsiteFreundin

Freundin (German: Girlfriend) is a German language fortnightly women's magazine published in Munich, Germany. Launched in 1948 it is one of the earliest magazines in its category.

History and profile

Freundin was established in 1948.[1] The magazine is part of Hubert Burda Media[2] and is published by Burda Style Group[3] on a fortnightly basis on Wednesdays.[4] The headquarters of the magazine is in Munich.[3][5] The magazine which targets women from the age of 25 years.[4]

The magazine started its website in 1996.[6] Renate Rosenthal is one of the former editors-in-chief of Freundin.[1] Nikolaus Albrecht was the editor-in-chief of Freundin between 2012 and 2019.[7]

Circulation

In 2001 Freundin was the thirty-fifth best-selling women's magazine worldwide with a circulation of 605,000 copies.[8] The magazine sold 465,418 copies during the fourth quarter of 2003.[1] During the fourth quarter of 2004 its circulation was 517,269 copies. The circulation of the magazine 516,443 copies in 2010.[9] It sold 366,039 copies in the fourth quarter of 2014.[4] The circulation of the magazine was 237,867 copies in the first quarter of 2018 making it the second best-selling women's magazine in Germany.[10]

See also

List of magazines in Germany

References

  1. 1 2 3 "Medium of the Week - Freundin revamps in bid to restore its readership". BrandRepublic. 30 April 2004. Retrieved 6 April 2015.
  2. John Sandford, ed. (2013). Encyclopedia of Contemporary German Culture. London; New York: Routledge. p. 89. ISBN 978-1-136-81603-1.
  3. 1 2 "MA 2011/II: Burda still number 1". Hubert Burda Media. 2011. Archived from the original on 11 April 2015. Retrieved 6 April 2015.
  4. 1 2 3 "Profile". Burda Community Network. Retrieved 6 April 2015.
  5. Western Europe 2003. London; New York: Europa Publications. 2002. p. 294. ISBN 978-1-85743-152-0.
  6. Ulrich Kaiser (February 2002). "The Effects of Website Provision on the Demand for German Women's Magazines". NBER Working Paper (8806). doi:10.3386/w8806.
  7. Marc Bartl (26 March 2019). ""Freundin"-Chefredakteur Nikolaus Albrecht verlässt Burda". Kress News (in German). Retrieved 2 March 2022.
  8. "Top 50 Women's magazines worldwide (by circulation)" (PDF). Magazines. Archived from the original (PDF) on 2 April 2015. Retrieved 6 April 2015.
  9. "World Magazine Trends 2010/2011" (PDF). FIPP. Archived from the original (PDF) on 2 April 2015. Retrieved 4 April 2015.
  10. Judith Pörschke (2020). ‘I am luckily not the only one’ Analyzing the readers’ interpretations of texting advice in women’s magazines (MA thesis). Malmö University. p. 18.
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