brandUn DeShay
DeShay performing in 2010
DeShay performing in 2010
Background information
Birth nameBrandun DeShay
Also known as
  • All Day DeShay
  • DeShay Ali
  • Ace Hashimoto
Born (1990-05-10) May 10, 1990
Chicago, Illinois, U.S.
GenresHip hop
Occupation(s)
  • Rapper
  • record producer
  • music video director
Years active2008–present
LabelsSeven7Ceven, Toy's Factory, BMG
Websiteinstagram.com/brandundeshay

Brandun DeShay (born May 10, 1990), stylized as brandUn DeShay, is an American rapper, songwriter and record producer from Chicago, Illinois.[1][2] He produced for all of his releases.[3] Aside from his solo career, DeShay was an early member of the Los Angeles-based hip hop collective Odd Future.[4]

Career

DeShay was one of the early members of the hip hop collective OFWGKTA, appearing on Tyler, The Creator's first solo mixtape effort Bastard, before he was kicked out of Odd Future in 2010 and having his verse off “Session” removed and replaced. DeShay has produced for rappers such as Curren$y,[5] Dom Kennedy,[6][7] Mac Miller,[8] Action Bronson,[9] Chance The Rapper,[10] and Danny Brown.[11] His first official music video, "Why You Gotta Zodiac Like That" has been in rotation on mtvU.[12]

In 2011, he released his fifth mixtape All Day DeShay: AM on his label Seven7Ceven Music. It was well-received by fans and critics. Following the release of the tape, DeShay was nominated for the 2012 XXL Freshman list.

Style and influences

In an interview with MTV UK, DeShay said that Pharrell Williams and Yasutaka Nakata's music inspired him.[13] He also stated that N.E.R.D, Kanye West, MF DOOM, Lupe Fiasco, A Tribe Called Quest and Lil Wayne were some of his influences initially.[14]

Discography

Studio albums

  • All Day DeShay: AM (2011)
  • goldUn child (2015)
  • goldUn child 2 (2016)
  • PLAY.MAKE.BELIEVE (as Ace Hashimoto) (2021)

Extended plays

Mixtapes

  • Volume: One! for the Money (2008)
  • Volume: Two! for the Show (2009)
  • Volume: Three! to Get Ready (2010)

Guest appearances

Title Year Artist(s) Album
"Session" 2009 (later removed and replaced) Tyler, The Creator, Hodgy Beats Bastard
"Westside" 2016 Van Ness Wu 吳建豪 #MWHYB
"Serendipity" starRo Monday
"Natural" Moe Shop Non-album single
"Funktion" Kero One Reflection Eternal

Songwriting

Year Title Label
2017 "Bad Habits" Crazyboy of J-Soul Brothers Avex Japan

Production discography

References

  1. "brandUn DeShay Is Putting In His Two Weeks Notice". The Smoking Section. Archived from the original on November 3, 2013. Retrieved November 10, 2010.
  2. "brandUn DeShay Is Putting In His Two Weeks Notice". A3C Hip Hop Festival. Archived from the original on December 4, 2010.
  3. "The Break Presents: brandUn DeShay". XXL. October 31, 2011.
  4. "ZOMBIE: The Birth... Death... & Rebirth? of brandUn DeShay". YouTube.
  5. "Curren$y And Don Cannon Present Smokee Robinson Vol.1". The Smoking Section. Archived from the original on November 4, 2013. Retrieved October 22, 2010.
  6. "Wake N' Watch: Dom Kennedy "Locals Only" Music Video". Complex. Archived from the original on November 19, 2010.
  7. "Dom Kennedy – Where I Belong (prod. BrandUn DeShay)". 2dopeboyz.
  8. "Mac Miller – "Aliens Fighting Robots (Prod. Brandun Deshay)"". Hip Hop DX. March 27, 2012.
  9. "NaNa" f/ Action Bronson – The Making of Chance ..." Complex.
  10. "[VIDEO]: Chance The Rapper & Hannibal Buress – NaNa (Prod. by BrandUn Deshay)". The Fresh Heir. Archived from the original on May 30, 2015. Retrieved May 30, 2015.
  11. "brandUn DeShay – All Day DeShay: AM". URB. Archived from the original on November 3, 2011.
  12. "Pick This Week's Best Freshmen Video". mtvU.
  13. "Wrap Up And Watch Out: BRANDUN DESHAY". MTV UK.
  14. Meara, Paul (December 8, 2011). "BrandUn DeShay Speaks About Leaving Odd Future, Producing For Dom Kennedy And Promoting His Own Rapping". HipHopDX. Retrieved October 25, 2021.
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